• Effectiveness in Project Management
    Deliverables on schedule
  • Trusted data-collection
    Competitive costs
  • The best choice in Brazil
    Quantitative and Qualitative Projects
  • Expertise in Market Research Services
    All Methodologies you need

About Us

Deffinity is a Market Research company, established in Brazilian market since 2008.

We are specialized in primary research, offering high quality data collecting as well as management of quantitative or qualitative projects.

Covering all Brazil, our team is well trained and qualified to perform a wide range of market research projects.

We focus on discussing, defining, as well as understanding the expectations of our customers/partners in order to be successful with our local or international partnerships.

Our mission

Bringing solutions to any challenges our partners may face in Brazil is our objective. We handle many projects at once and you can count on deliverables on schedule.

We are committed to high quality customer service, in order to assist and delivery the best to our partners, thus, generating and building long-term relationship.


We are specialized in a wide range of methodologies in market research. Our team is well trained and qualified to meet your needs in Brazil.

Methodologies we manage, as following:

Quantitative Qualitative
F2F (CAPI or PAPI) In-Depth Interview (Phone or one-on -one)
Street Intercept Central location tests (CLT)
In-store intercept In Home
Telephone Surveys Mystery shopping
CATI / CAWI Moderation
Coding Recruiting
Programming Transcripts
Opinion Poll English report writing

Data delivery

Data file deliverable – SPSS, Excel or ASCII.

Industries we serve

Approaching a wide range of industries and targets are our expertise. We recruit and interview consumers, managers, directors, physicians, etc.

  • Healthcare-Pharma-Devices
  • Automotive
  • Financial Services
  • Brand identity, Brand communication
  • Telecom & Technology
  • Consumer Goods
  • Personal Care & Beauty
  • Real State
  • Consumer Behaviour
  • Media & Entertainment
  • Retail
  • Manufacture
  • Food & Beverage
  • Sports
  • Logistic & Transports
  • Industrial Goods & Services